The Haier XR livestreaming project combines a green-screen XR studio, two-camera XR production, conventional multicamera shooting, a crane and a track-mounted dolly system. It addresses the needs of an upgraded brand livestreaming studio, product presentations and coordinated multicamera broadcasts, improving visual quality, a technology-focused brand presentation and audience interaction.
Project Background
- A green-screen XR studio, two-camera XR production, a crane and a dolly system enhance brand livestream visuals.
Customer Challenges
- Brand livestreams need stronger product presentations and scene-based storytelling.
- Coordinating multicamera live production is complex.
Solution Architecture
- Green-screen XR studio
- Two-camera XR production
- Conventional multicamera livestreaming
- Crane and track-mounted dolly systems

Core Configuration
- Green-screen XR studio
- Two-camera XR production
- Six-camera conventional production
Project Outcomes
- A stronger technology-focused brand presentation and better livestream image quality
- An enhanced viewing experience

Related Products
- LeTracker-X optical camera tracking system
- XR rendering server
Related Solutions
- XR virtual production system
Project configuration
| Core Configuration | Green-screen XR studio, two-camera XR production, six-camera conventional production, crane system and track-mounted dolly system |
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